Advertisement

destination marketing corporation

//

Visitor Economy Summit a Step Forward

Visitor Economy Summit a Step Forward By CASSANDRA HARRINGTON Many businesses and residents in both Otsego and Schoharie counties are unaware of the services provided by Destination Marketing Corporation, the nonprofit organization contracted by both county governments to promote tourism, using occupancy tax revenue generated the year prior. They’re responsible for stewarding the brands “This is Cooperstown” and “Visit Schoharie County.” Public awareness has been one of the organization’s largest barriers to success. It was growing increasingly evident that something…

///

The great outdoors is the focus of an ad campaign to tempt tourists

The great outdoors is the focus of an ad campaign to tempt tourists STAFF REPORT • Special to www.AllOTSEGO.com A new advertising campaign by www.ThisisCooperstown.com, which is managed by Destination Marketing Corporation, has a focus on outdoor activities with the intention of drawing people to the area post-pandemic. The website, which now has a page called ‘Get Outside’, will have links to trails, playgrounds and boat rentals among other things.…