Tourism promoter:
Focus different for 2021
By GREG KLEIN • Special to www.AllOTSEGO.com
Otsego County’s tourism efforts are being refocused on outdoor activities, fall weddings and vaccinated out-of-state residents, according to a presentation given to the Otsego County Board of Representatives at its May meeting.
Harrington addressed the Representatives at their meeting, which was held via Zoom, because of the coronavirus pandemic, on Wednesday, May 5.
She said the group is looking to increase late summer and fall tourism in an effort to boost 2021 bed tax money.
Harrington said her group, which was spun off from the county in 2014 and added Schoharie County as a client two years ago, has shifted to a virtual campaign, allowing it to add several promotional categories and “pages” to its promotional materials.
DMC is launching an outdoor activities website that culls information and links to all the other county locations for hiking, boating, fishing, winter sports and more. Those sites include state parks, Otsego 2000’s Otsego Outdoors website, information about playgrounds, camp sites, hotels and more.
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